Move Fast. Break Stuff.


Obviously today’s rockstar entrepreneurs never bagged groceries.

Anyone who claims that moving fast and breaking stuff are the keys to success has never had a real job – or the discipline that comes with it.

These self-indulged snowflakes have always been able to fast talk venture capitalists into clever, do-nothing schemes that truly benefit no one except shareholders.

Eunice Pickering, my stoic seventh grade teacher would often prod laggards to ‘step lively’ – but gawd help us if we ran, or worse, broke anything.

Back then, disruption wasn’t a virtue – it was an act of selfish defiance. It was the surest way to end up in the principal’s office meeting with your parents. Unlikely that Ms. Pickering would ever note ‘disrupts class regularly – good work’.

Today’s world is all about fast, disruptive selfishness:

  • Mark Zukerberg – stole the concept for Facebook, now steals user data
  • Travis Kalanick – Former CEO of Uber who thugged his way to IPO
  • Eric Schmidt – Sat on Apple BOD, passed NDA iPhone plans to Google
  • Jeff Bezos – savvy planner, who jiggers prices so you actually pay more
  • Evan Spiegel – huckstered Snap Inc. into fast cash, fast crash

What’s behind all these bad boys?

Uber, Lyft, AirBnB, and a host of others all exist because they don’t want to follow established rules, or regulation.  The whole taco truck phenom is part of that:  forgoing the regularity of location, and health inspections, so they can crank out tacos – flying under the radar of regulation.

In fact, Uber got busted by the USDOJ for data-mining their own smartphone app, to ferret out undercover regulators attempting to bust their scofflaw ways.

Strange how supposedly-legit business schools have embraced this fast and looser approach to discipline and accountability. Even curiouser that these same companies and disruptive concepts move quickly to the financial markets to cash in – and out – while the scam is still hot.

Business schools love that shit. It’s a great source of material – and money.

Meanwhile the move fast and break stuff movement is going strong.

Before you’re moved to accept the premise, just suppose the consequences if that credo were adopted by:  a FedEx driver, surgeon, museum curator, air traffic controller, and oil tanker captain, nuclear power plant engineer – or the guy at H-E-B that bags your eggs.

As long as hipsters are breaking things – there’ll always be opportunities for those that clean up behind them.

Move Fast. Break Stuff.